:root{
  --void:#05091A;
  --navy:#0A1640;
  --navy-2:#11214F;
  --ink:#0D1B4B;
  --ink-soft:#46537F;
  --sky:#4A90D9;
  --sky-bright:#6CA0FF;
  --alert:#FF6F61;
  --alert-soft:#ffb3aa;
  --paper:#FFFFFF;
  --mist:#F4F7FC;
  --line:#E6ECF7;
  --line-dark:rgba(255,255,255,.1);
  --maxw:1180px;
  --r:18px;
  --shadow:0 30px 70px -34px rgba(5,9,26,.5);
  --shadow-sm:0 16px 36px -20px rgba(13,27,75,.4);
  --disp:"Century Gothic","Jost","Nunito",system-ui,sans-serif;
  --font:"Plus Jakarta Sans",system-ui,-apple-system,sans-serif;
  --mono:"JetBrains Mono",ui-monospace,monospace;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--font);color:var(--ink);background:var(--paper);line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{width:100%;max-width:var(--maxw);margin:0 auto;padding:0 24px}
h1,h2,h3{font-family:var(--disp);font-weight:500;letter-spacing:-.01em;line-height:1.08}
h2{font-size:clamp(30px,4.4vw,50px)}
.lead{color:var(--ink-soft);font-size:clamp(16px,1.6vw,18.5px)}
.eyebrow{font:600 11.5px/1 var(--mono);letter-spacing:.16em;text-transform:uppercase;color:var(--sky);display:inline-flex;align-items:center;gap:10px}
.eyebrow::before{content:"";width:24px;height:1.5px;background:var(--sky)}
.eyebrow.center{justify-content:center}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-family:var(--font);font-weight:700;font-size:15px;border-radius:999px;padding:15px 28px;cursor:pointer;border:1.5px solid transparent;transition:transform .18s ease,background .18s,box-shadow .18s,color .18s;white-space:nowrap}
.btn svg{width:17px;height:17px}
.btn-primary{background:var(--sky);color:#fff;box-shadow:0 16px 34px -14px rgba(74,144,217,.7)}
.btn-primary:hover{background:var(--sky-bright);transform:translateY(-2px)}
.btn-dark{background:var(--ink);color:#fff}
.btn-dark:hover{background:#15296b;transform:translateY(-2px)}
.btn-ghost-light{background:transparent;border-color:rgba(255,255,255,.22);color:#fff}
.btn-ghost-light:hover{border-color:var(--sky-bright);color:var(--sky-bright);transform:translateY(-2px)}
.btn-ghost{background:transparent;border-color:var(--line);color:var(--ink)}
.btn-ghost:hover{border-color:var(--sky);color:var(--sky);transform:translateY(-2px)}
.btn:focus-visible{outline:2px solid var(--sky);outline-offset:3px}
.btn-lg{font-size:15.5px;padding:16px 30px}
.btn-xl{font-size:16px;padding:18px 34px;box-shadow:0 20px 42px -14px rgba(74,144,217,.78)}
.btn-outline{background:transparent;border-color:var(--line);color:var(--ink);font-weight:600;font-size:14.5px;padding:13px 24px;box-shadow:none}
.btn-outline:hover{border-color:var(--sky);color:var(--sky);background:rgba(74,144,217,.04);transform:translateY(-2px)}
.btn-outline-light{background:#fff;border-color:#fff;color:var(--ink);font-weight:600;font-size:14.5px;padding:13px 26px;box-shadow:0 8px 24px -10px rgba(0,0,0,.35)}
.btn-outline-light:hover{background:#f4f7fc;border-color:#fff;color:var(--ink);transform:translateY(-2px)}
.hero-actions{display:grid;grid-template-columns:1fr auto 1fr;grid-template-rows:auto auto auto;gap:12px 24px;width:100%;max-width:100%;align-items:start}
.hero-path{display:contents}
.hero-path--primary>.hero-path-label{grid-column:1;grid-row:1}
.hero-path--primary>.btn{grid-column:1;grid-row:2;width:100%;justify-content:center;min-height:54px}
.hero-path--primary>.hero-path-note{grid-column:1;grid-row:3}
.hero-path-divider{grid-column:2;grid-row:2;display:flex;flex-direction:column;align-items:center;align-self:stretch;justify-content:center;gap:10px;min-height:54px;padding:0 4px;color:#6b7da8;font-size:12px;font-weight:600;text-transform:uppercase;letter-spacing:.08em}
.hero-path-divider::before,.hero-path-divider::after{content:"";width:1px;flex:1;min-height:12px;background:rgba(255,255,255,.14)}
.hero-path--secondary>.hero-path-label{grid-column:3;grid-row:1}
.hero-path--secondary>.btn{grid-column:3;grid-row:2;width:100%;justify-content:center;min-height:54px;padding-top:18px;padding-bottom:18px}
.hero-path--secondary>.hero-path-note{grid-column:3;grid-row:3}
.hero-path-label{font:600 13px/1.35 var(--font);color:#9aadd6;margin:0}
.hero-path--primary .hero-path-label{font-family:var(--disp);font-size:clamp(17px,2vw,21px);font-weight:600;color:#fff;letter-spacing:-.02em;line-height:1.15}
.hero-path-note{font-size:13px;line-height:1.55;color:#8ea0d6;max-width:none;margin:0}
.hero-path--secondary .hero-path-note{font-size:12.5px;color:#7f90c4}
.cta-band{margin-top:52px;padding:34px 32px;border-radius:20px;background:var(--mist);border:1px solid var(--line);display:flex;align-items:center;justify-content:space-between;gap:28px;flex-wrap:wrap}
.cta-band.center{justify-content:center;text-align:center;flex-direction:column;align-items:center}
.cta-band-copy{flex:1;min-width:min(100%,260px)}
.cta-band h3{font-family:var(--font);font-size:clamp(18px,2.3vw,22px);font-weight:700;line-height:1.28;color:var(--ink)}
.cta-band p{color:var(--ink-soft);font-size:14.5px;margin-top:8px;line-height:1.5;max-width:520px}
.cta-band.center p{margin-inline:auto}
.cta-band-actions{display:flex;gap:12px;flex-wrap:wrap;align-items:center;flex-shrink:0}
.cta-band--dark{margin-top:48px;background:linear-gradient(160deg,rgba(20,33,79,.55),rgba(9,16,40,.72));border-color:var(--line-dark)}
.cta-band--dark h3{color:#fff}
.cta-band--dark p{color:#9fb0dd}
.final-benefits{display:flex;flex-wrap:wrap;justify-content:center;gap:10px 22px;margin-top:22px;font-size:14px;color:#aebbe2}
.final-benefits span{display:inline-flex;align-items:center;gap:7px}
.final-benefits svg{width:15px;height:15px;color:var(--sky-bright);flex-shrink:0}
.final-demo-link{margin-top:26px;font-size:14.5px;color:#8ea0d6}
.final-demo-link a{color:var(--sky-bright);font-weight:600;text-decoration:underline;text-underline-offset:3px}
.final-demo-link a:hover{color:#fff}
@media(max-width:700px){
  .hero-actions{display:flex;flex-direction:column;gap:22px;max-width:100%}
  .hero-path{display:grid;gap:12px}
  .hero-path--primary>.hero-path-label,.hero-path--primary>.btn,.hero-path--primary>.hero-path-note,.hero-path--secondary>.hero-path-label,.hero-path--secondary>.btn,.hero-path--secondary>.hero-path-note{grid-column:auto;grid-row:auto}
  .hero-path-divider{flex-direction:row;min-height:0;width:100%;padding:0;gap:14px}
  .hero-path-divider::before,.hero-path-divider::after{width:auto;height:1px;min-height:0;flex:1}
}
@media(max-width:640px){
  .cta-band{padding:28px 22px;flex-direction:column;align-items:stretch;text-align:center}
  .cta-band-copy{min-width:0}
  .cta-band p{margin-inline:auto}
  .cta-band-actions{flex-direction:column;width:100%}
  .cta-band-actions .btn{width:100%}
  .hero-actions .btn-xl{width:100%}
  .hero-actions .btn-outline-light{width:100%}
}
section{padding:clamp(70px,8.5vw,116px) 0}
.sec-head{max-width:680px;margin-bottom:54px}
.sec-head.center{margin-inline:auto;text-align:center}
.sec-head h2{margin:16px 0 14px}

/* ---------- NAV ---------- */
header.nav{position:fixed;top:0;left:0;right:0;z-index:80;transition:background .3s,border-color .3s,box-shadow .3s;border-bottom:1px solid transparent}
header.nav.solid{background:rgba(255,255,255,.85);backdrop-filter:saturate(160%) blur(16px);border-bottom-color:var(--line)}
.nav-in{display:flex;align-items:center;justify-content:space-between;height:74px}
.brand{display:flex;align-items:center;gap:10px;font-family:var(--disp);font-weight:600;font-size:21px;letter-spacing:-.01em;color:#fff;transition:color .3s}
header.nav.solid .brand{color:var(--ink)}
.brand-text{letter-spacing:.04em;font-weight:700}
.brand .mk-img{height:36px;width:auto;display:block;flex:0 0 auto}
.brand .mk-dark{display:none}
header.nav.solid .brand .mk-light{display:none}
header.nav.solid .brand .mk-dark{display:block}
.brand .mk svg{width:20px;height:20px}
.nav-links{display:flex;gap:30px;align-items:center}
.nav-links a{font-size:14.5px;font-weight:500;color:rgba(255,255,255,.82);transition:color .15s}
header.nav.solid .nav-links a{color:var(--ink-soft)}
.nav-links a:hover{color:#fff}
header.nav.solid .nav-links a:hover{color:var(--ink)}
.nav-right{display:flex;gap:12px;align-items:center}
.nav-login{font-size:14.5px;font-weight:600;color:#fff}
header.nav.solid .nav-login{color:var(--ink)}
.nav-burger{display:none;background:none;border:0;cursor:pointer;width:30px;height:30px;position:relative;z-index:81;padding:0;flex-shrink:0}
.nav-burger span{display:block;height:2px;background:#fff;margin:6px 0;border-radius:2px;transition:transform .25s ease,opacity .2s ease,background .2s}
header.nav.solid .nav-burger span{background:var(--ink)}
.nav-mob-only{display:none}
@media(max-width:940px){
  .nav-links,.nav-login,.nav-desk-only{display:none}
  .nav-burger{display:block}
  header.nav.menu-open{background:rgba(255,255,255,.98);backdrop-filter:saturate(160%) blur(16px);border-bottom-color:var(--line)}
  header.nav.menu-open .brand{color:var(--ink)}
  header.nav.menu-open .nav-burger span{background:var(--ink)}
  header.nav.menu-open .nav-burger span:nth-child(1){transform:translateY(8px) rotate(45deg)}
  header.nav.menu-open .nav-burger span:nth-child(2){opacity:0}
  header.nav.menu-open .nav-burger span:nth-child(3){transform:translateY(-8px) rotate(-45deg)}
  header.nav.menu-open .nav-links{
    display:flex;flex-direction:column;align-items:center;gap:0;
    position:fixed;top:74px;left:0;right:0;z-index:79;
    max-height:calc(100dvh - 74px);overflow-y:auto;
    background:rgba(255,255,255,.98);backdrop-filter:saturate(160%) blur(16px);
    padding:8px 24px 28px;border-bottom:1px solid var(--line);box-shadow:var(--shadow-sm)
  }
  header.nav.menu-open .nav-links a{
    color:var(--ink-soft);padding:15px 0;border-bottom:1px solid var(--line);
    font-size:16px;font-weight:600;text-align:center;width:100%
  }
  header.nav.menu-open .nav-links a:hover{color:var(--ink)}
  header.nav.menu-open .nav-mob-cta{display:inline-flex!important;width:100%;border-bottom:0!important;padding:15px 28px!important;font-size:15px;font-weight:700;justify-content:center;white-space:nowrap}
  header.nav.menu-open .nav-mob-login{margin-top:18px;background:#fff!important;border:1.5px solid var(--line)!important;color:var(--ink)!important;box-shadow:none}
  header.nav.menu-open .nav-mob-login:hover{color:var(--ink)!important;border-color:var(--sky)!important;background:#f7f9fc!important;transform:translateY(-2px)}
  header.nav.menu-open .nav-mob-cta.btn-primary{margin-top:12px;color:#fff!important}
  header.nav.menu-open .nav-mob-cta.btn-primary:hover{color:#fff!important}
  body.nav-lock{overflow:hidden}
}

/* ---------- HERO (control room) ---------- */
.hero{position:relative;background:var(--void);color:#fff;padding:150px 0 70px;overflow:hidden}
.hero::before{content:"";position:absolute;inset:0;z-index:0;background-image:
  radial-gradient(1100px 560px at 78% -4%,rgba(74,144,217,.22),transparent 58%),
  radial-gradient(820px 520px at 6% 102%,rgba(108,160,255,.12),transparent 55%),
  linear-gradient(105deg,rgba(5,9,26,.92) 0%,rgba(5,9,26,.82) 38%,rgba(5,9,26,.68) 62%,rgba(5,9,26,.52) 100%),
  url('../assets/hero-gym-bg.png');
  background-size:auto,auto,auto,cover;
  background-position:center,center,center,68% center;
  background-repeat:no-repeat}
.hero::after{content:"";position:absolute;inset:0;z-index:0;opacity:.35;
  background-image:linear-gradient(rgba(255,255,255,.035) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.035) 1px,transparent 1px);
  background-size:54px 54px;mask-image:radial-gradient(900px 600px at 70% 0%,#000,transparent 75%)}
.hero-grid{position:relative;z-index:1;display:grid;grid-template-columns:1.05fr .95fr;gap:40px 56px;align-items:start}
.hero-copy{min-width:0}
.hero-bottom{position:relative;z-index:1;width:100%;margin-top:36px}
.hero h1{font-size:clamp(38px,5.6vw,66px);font-weight:700;margin:20px 0 0;letter-spacing:-.03em}
.hero h1 .hl{color:var(--sky-bright)}
.hero .lead{color:#aebbe2;margin:24px 0 0;max-width:540px}
.hero .hero-copy .eyebrow{font-size:9.5px;letter-spacing:.12em}
.hero .hero-copy h1{font-size:clamp(28px,4vw,48px);margin:12px 0 0;line-height:1.12;letter-spacing:-.03em}
.hero .hero-copy .lead{font-size:clamp(13px,1.25vw,15px);margin:14px 0 0;max-width:440px;color:#aebbe2}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap}
.hero-micro{margin-top:18px;display:flex;flex-wrap:wrap;gap:9px 18px;font:500 13px/1.5 var(--font);color:#7f90c4}
.hero-bottom .hero-micro{margin-top:20px}
.hero-micro span{display:inline-flex;align-items:center;gap:7px}
.hero-micro svg{width:15px;height:15px;color:var(--sky-bright)}
@media(max-width:900px){.hero-grid{grid-template-columns:1fr;gap:28px}.hero-grid .panel{transform:none;max-width:560px;margin:0 auto;width:100%}.hero-bottom{margin-top:28px}}

/* retention panel signature */
.panel{background:linear-gradient(165deg,rgba(20,33,79,.92),rgba(9,16,40,.96));border:1px solid var(--line-dark);border-radius:24px;padding:22px;box-shadow:var(--shadow);position:relative;overflow:hidden;backdrop-filter:blur(6px)}
.panel::after{content:"";position:absolute;left:0;right:0;top:-45%;height:45%;background:linear-gradient(180deg,rgba(108,160,255,.18),transparent);animation:scan 5.5s linear infinite;pointer-events:none}
@keyframes scan{0%{transform:translateY(0)}100%{transform:translateY(360%)}}
.panel-head{display:flex;align-items:center;justify-content:space-between;padding:0 4px 15px;border-bottom:1px solid var(--line-dark)}
.panel-head .t{font-family:var(--disp);font-weight:600;font-size:15.5px}
.live{font:600 10.5px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--sky-bright);display:inline-flex;align-items:center;gap:7px}
.live .dot{width:7px;height:7px;border-radius:50%;background:var(--sky-bright);box-shadow:0 0 0 0 rgba(108,160,255,.6);animation:pulse 1.8s infinite}
@keyframes pulse{0%{box-shadow:0 0 0 0 rgba(108,160,255,.55)}70%{box-shadow:0 0 0 8px rgba(108,160,255,0)}100%{box-shadow:0 0 0 0 rgba(108,160,255,0)}}
.prow{display:grid;grid-template-columns:auto 1fr auto auto;gap:14px;align-items:center;padding:13px 4px;border-bottom:1px solid var(--line-dark)}
.prow:last-child{border-bottom:0}
.pav{width:34px;height:34px;border-radius:50%;background:#16245c;display:grid;place-items:center;font:700 13px/1 var(--font);color:var(--sky-bright)}
.pwho{min-width:0}
.pwho .nm{display:block;font-size:14px;font-weight:600;white-space:nowrap;overflow:hidden;text-overflow:ellipsis;color:#fff}
.pwho .mt{display:block;font:500 11px/1.3 var(--mono);color:#8ea0d6;margin-top:1px}
.spark{width:92px;height:30px}
.spark path{fill:none;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round;stroke-dasharray:200;stroke-dashoffset:200;animation:draw 1.7s ease forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.chip{font:600 10.5px/1 var(--mono);padding:6px 9px;border-radius:7px;white-space:nowrap}
.chip.ok{background:rgba(74,144,217,.16);color:var(--sky-bright)}
.chip.risk{background:rgba(255,111,97,.18);color:var(--alert-soft)}
.prow.risk{background:rgba(255,111,97,.06);border-radius:12px;margin:4px -4px}
.panel-foot{display:flex;align-items:center;justify-content:space-between;padding:15px 4px 4px}
.panel-foot .s{font:500 12px/1.3 var(--mono);color:#8ea0d6}
.panel-foot .s b{color:#fff;font-family:var(--font);font-size:17px;display:block}
.mini{font:700 11px/1 var(--font);color:var(--void);background:var(--sky-bright);border:0;border-radius:999px;padding:9px 14px;cursor:pointer}

/* hero trust strip */
.hero-trust{position:relative;z-index:1;margin-top:64px;padding-top:30px;border-top:1px solid var(--line-dark)}
.hero-trust .lbl{font:600 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:#7f90c4;text-align:center;margin-bottom:20px}
.logo-row{display:flex;align-items:center;justify-content:center;gap:18px;flex-wrap:wrap}
.logo-row img{height:30px;width:auto;max-width:120px;object-fit:contain;background:#fff;border-radius:9px;padding:7px 12px;opacity:.9;transition:opacity .2s,transform .2s}
.logo-row img:hover{opacity:1;transform:translateY(-2px)}

/* ---------- PROBLEM band ---------- */
.problem{background:var(--mist)}
.problem-inner{max-width:1080px;margin:0 auto;text-align:center}
.problem h2{margin:16px 0 14px;max-width:720px;margin-inline:auto}
.problem .lead{max-width:560px;margin:0 auto 40px;font-size:clamp(15px,1.5vw,17px)}
.problem-cards{display:flex;align-items:stretch;justify-content:center;gap:0;margin:0 0 36px}
.pf-card{position:relative;flex:1 1 0;min-width:0;max-width:220px;background:#fff;border:1px solid var(--line);border-radius:16px;padding:22px 18px 20px;text-align:left;box-shadow:0 12px 32px -20px rgba(13,27,75,.18);transition:transform .2s,box-shadow .2s}
.pf-card:hover{transform:translateY(-3px);box-shadow:0 18px 40px -18px rgba(13,27,75,.22)}
.pf-card--ia{border:2px solid var(--sky);box-shadow:0 16px 40px -16px rgba(74,144,217,.28);padding-top:28px}
.pf-card--risk{border-color:rgba(255,111,97,.25)}
.pf-card-badge{position:absolute;top:0;left:50%;transform:translate(-50%,-50%);font:700 9px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;color:#fff;background:var(--ink);padding:7px 12px;border-radius:999px;white-space:nowrap;display:inline-flex;align-items:center;gap:6px}
.pf-card-badge .dot{width:6px;height:6px;border-radius:50%;background:var(--sky-bright);flex:0 0 auto}
.pf-card-ic{width:40px;height:40px;border-radius:11px;background:var(--mist);color:var(--sky);display:grid;place-items:center;margin-bottom:14px}
.pf-card--risk .pf-card-ic{background:rgba(255,111,97,.1);color:var(--alert)}
.pf-card-ic svg{width:20px;height:20px}
.pf-card-tag{font:600 9.5px/1 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--sky);margin-bottom:8px}
.pf-card--risk .pf-card-tag{color:var(--alert)}
.pf-card h3{font-family:var(--font);font-weight:700;font-size:15px;color:var(--ink);margin-bottom:6px;line-height:1.25}
.pf-card p{font-size:13px;color:var(--ink-soft);line-height:1.45;margin:0}
.pf-arrow{flex:0 0 auto;display:grid;place-items:center;width:28px;color:var(--sky);font-size:18px;font-weight:700;align-self:center}
.problem-cta{display:flex;align-items:center;gap:14px;max-width:640px;margin:0 auto;padding:16px 22px;background:#fff;border:1px solid var(--line);border-radius:999px;box-shadow:0 10px 28px -16px rgba(13,27,75,.14);text-align:left}
.problem-cta-ic{flex:0 0 auto;width:36px;height:36px;border-radius:50%;background:rgba(74,144,217,.12);color:var(--sky);display:grid;place-items:center}
.problem-cta-ic svg{width:18px;height:18px}
.problem-cta p{font-size:14px;line-height:1.5;color:var(--ink-soft);margin:0}
.problem-cta strong{color:var(--ink);font-weight:700}
@media(max-width:900px){
  .problem-cards{flex-wrap:wrap;gap:12px;justify-content:center}
  .pf-card{flex:1 1 calc(50% - 20px);max-width:none;min-width:150px}
  .pf-arrow{display:none}
}
@media(max-width:560px){
  .problem-cards{flex-direction:column;align-items:center;gap:10px}
  .pf-card{width:100%;max-width:320px}
  .problem-cta{flex-direction:column;text-align:center;border-radius:18px;padding:18px 20px}
}
@media(prefers-reduced-motion:reduce){.pf-card:hover{transform:none}}

/* ---------- FLOW (detectar, actuar, recuperar) ---------- */
.flow-sec{background:var(--paper)}
#retencion,#como-funciona{scroll-margin-top:84px}
.flow-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:48px}
.flow-step{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:30px 26px;position:relative}
.flow-step .num{font:700 11px/1 var(--mono);letter-spacing:.1em;color:var(--sky);background:rgba(74,144,217,.1);padding:6px 10px;border-radius:6px;display:inline-block;margin-bottom:16px}
.flow-step h3{font-family:var(--font);font-weight:700;font-size:18px;margin-bottom:10px;color:var(--ink)}
.flow-step p{font-size:14.5px;color:var(--ink-soft);line-height:1.6}
.flow-narrative{margin-top:48px;background:linear-gradient(135deg,var(--void),var(--navy));border-radius:22px;padding:28px 32px;display:flex;align-items:center;justify-content:center;flex-wrap:wrap;gap:12px 18px;color:#fff;text-align:center}
.flow-narrative .fn-item{display:inline-flex;align-items:center;gap:10px;font:600 14px/1.4 var(--font)}
.flow-narrative .fn-risk{background:rgba(255,111,97,.2);color:var(--alert-soft);padding:8px 14px;border-radius:8px;font-family:var(--mono);font-size:13px}
.flow-narrative .fn-ok{background:rgba(74,144,217,.2);color:var(--sky-bright);padding:8px 14px;border-radius:8px;font-family:var(--mono);font-size:13px}
.flow-narrative .fn-arrow{color:var(--sky-bright);font-size:20px}
.flow-narrative .fn-label{font-size:13px;color:#9fb0dd;font-weight:500}
@media(max-width:880px){.flow-steps{grid-template-columns:1fr}}
@media(max-width:560px){.flow-narrative{flex-direction:column;gap:10px}.flow-narrative .fn-arrow{transform:rotate(90deg)}}

/* hero panel prominence */
.hero-grid .panel{transform:none;transform-origin:center;align-self:start}
@media(max-width:900px){.hero-grid .panel{transform:none;max-width:560px;margin:0 auto;width:100%}}
.churn-cta{margin-top:28px}
.feat-sec{background:var(--paper)}
.feat-sec .sec-head{max-width:720px}
.feat-unified-head{max-width:720px;margin-bottom:clamp(28px,4vw,40px)}
.feat-unified-head h2{margin:16px 0 14px}
.feat-unified-lead{margin-top:0;max-width:640px}

/* Plataforma: fondo azul marino */
#plataforma.feat-sec{
  background:linear-gradient(165deg,var(--navy) 0%,var(--void) 52%,#07102a 100%);
  color:#fff;
  position:relative;
  overflow:hidden;
}
#plataforma.feat-sec::before{
  content:"";
  position:absolute;
  inset:0;
  background:radial-gradient(880px 420px at 78% -8%,rgba(74,144,217,.2),transparent 62%);
  pointer-events:none;
}
#plataforma.feat-sec>.wrap{position:relative;z-index:1}
#plataforma .feat-unified-head h2{color:#fff}
#plataforma .feat-unified-lead{color:#aebbe2}
#plataforma .eyebrow{color:var(--sky-bright)}
#plataforma .eyebrow::before{background:var(--sky-bright)}
#plataforma .feat-platform-tags{
  background:rgba(255,255,255,.05);
  border-color:rgba(255,255,255,.1);
}
#plataforma .feat-platform-tags li{
  background:rgba(255,255,255,.08);
  border-color:rgba(255,255,255,.12);
  color:#e8eeff;
}
#plataforma .feat-modules-label{color:#8ea0d6}
#plataforma .sol-hub-foot .btn-ghost{
  border-color:rgba(255,255,255,.28);
  color:#fff;
  background:rgba(255,255,255,.04);
}
#plataforma .sol-hub-foot .btn-ghost:hover{
  border-color:var(--sky-bright);
  color:var(--sky-bright);
  background:rgba(74,144,217,.1);
}
#plataforma .feat-carousel-dots button{background:rgba(255,255,255,.22)}
#plataforma .feat-carousel-dots button.active{background:var(--sky-bright)}

.plat-cta-sec{
  background:var(--mist);
  padding:clamp(48px,6vw,72px) 0;
}
.plat-cta-sec .cta-band{
  margin-top:0;
  background:#fff;
  box-shadow:var(--shadow-sm);
}
.feat-platform{background:#fff;border:1px solid var(--line);border-radius:30px;padding:clamp(28px,4vw,44px);box-shadow:0 24px 60px -40px rgba(13,27,75,.18);margin-bottom:clamp(24px,4vw,40px)}
.feat-platform-head{display:flex;align-items:flex-end;justify-content:space-between;gap:24px 32px;margin-bottom:clamp(24px,3vw,32px)}
.feat-platform-eyebrow{font:600 11px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--sky);display:block;margin-bottom:14px}
.feat-platform-copy h2{font-size:clamp(26px,3.8vw,40px);line-height:1.12;max-width:520px}
.feat-platform-lead{max-width:280px;font-size:15px;line-height:1.55;color:var(--ink-soft);text-align:right;flex-shrink:0;margin:0}
.feat-platform-tags{list-style:none;display:flex;flex-wrap:wrap;gap:10px 12px;padding:clamp(20px,3vw,28px);margin:0 0 clamp(32px,4vw,44px);border:1px solid var(--line);border-radius:24px;background:var(--mist)}
.feat-platform-tags li{display:inline-flex;align-items:center;gap:8px;padding:11px 18px;border:1px solid var(--line);border-radius:999px;background:#fff;font-size:14px;font-weight:600;color:var(--ink);line-height:1.2}
.feat-platform-tags li::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--sky);flex-shrink:0}
.sol-hub-grid--in-platform{margin-bottom:clamp(36px,5vw,48px)}
.feat-modules-label{font:600 11px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--ink-soft);margin:0 0 8px}
@media(max-width:768px){.feat-platform-head{flex-direction:column;align-items:flex-start}.feat-platform-lead{max-width:none;text-align:left}}

/* ---------- CHURN feature ---------- */
.churn{background:var(--void);color:#fff;position:relative;overflow:hidden}
.churn::before{content:"";position:absolute;inset:0;background:radial-gradient(800px 460px at 85% 12%,rgba(74,144,217,.18),transparent 60%)}
.churn .wrap{position:relative;z-index:1}
.churn-grid{display:grid;grid-template-columns:1fr 1fr;gap:60px;align-items:center}
.churn .lead{color:#aebbe2}
.badge-excl{display:inline-flex;align-items:center;gap:8px;font:600 11px/1 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--sky-bright);background:rgba(108,160,255,.12);border:1px solid var(--line-dark);padding:8px 14px;border-radius:999px;margin-bottom:18px}
.clist{list-style:none;display:grid;gap:18px;margin-top:26px}
.clist li{display:flex;gap:14px;align-items:flex-start}
.clist .ic{width:38px;height:38px;border-radius:11px;flex:0 0 auto;background:rgba(74,144,217,.16);display:grid;place-items:center;color:var(--sky-bright)}
.clist .ic svg{width:19px;height:19px}
.clist b{font-size:15.5px;font-weight:700;font-family:var(--font)}
.clist p{font-size:14px;color:#9fb0dd;margin-top:2px}
.risk-card{background:linear-gradient(160deg,var(--navy-2),#0a1638);border:1px solid var(--line-dark);border-radius:22px;padding:30px;box-shadow:var(--shadow)}
.gauge{display:flex;align-items:center;gap:22px;margin-bottom:24px}
.gauge svg{width:104px;height:104px;flex:0 0 auto}
.gauge .gt b{font-family:var(--disp);font-size:34px;font-weight:700;display:block;letter-spacing:-.02em}
.gauge .gt span{font:500 12px/1.3 var(--mono);color:#9fb0dd}
.seg{margin-top:15px}
.seg .bar{height:8px;border-radius:99px;background:rgba(255,255,255,.08);overflow:hidden;margin:7px 0 2px}
.seg .bar i{display:block;height:100%;border-radius:99px}
.seg .lbl{display:flex;justify-content:space-between;font:500 12px/1.3 var(--mono);color:#9fb0dd}
.risk-action{margin-top:22px;padding-top:18px;border-top:1px solid var(--line-dark);font:500 13px/1.5 var(--mono);color:#aebbe2}
@media(max-width:880px){.churn-grid{grid-template-columns:1fr;gap:38px}}

/* ---------- FEATURES carousel ---------- */
.feat-carousel{position:relative;margin-top:8px}
.feat-carousel-viewport{overflow:hidden;padding:12px 0 20px}
.feat-carousel-track{display:flex;gap:18px;transition:transform .55s cubic-bezier(.4,0,.2,1);will-change:transform}
.feat-carousel-track .fcard{flex:0 0 calc((100% - 36px) / 3);min-width:0}
.feat-carousel-dots{display:flex;justify-content:center;gap:8px;margin-top:22px}
.feat-carousel-dots button{width:8px;height:8px;border-radius:50%;border:0;padding:0;background:var(--line);cursor:pointer;transition:transform .2s,background .2s}
.feat-carousel-dots button.active{background:var(--sky);transform:scale(1.15)}
.fcard{border:1px solid var(--line);border-radius:var(--r);padding:28px;background:#fff;transition:transform .2s,box-shadow .2s,border-color .2s}
a.fcard{display:block;color:inherit;cursor:pointer}
a.fcard:hover{color:inherit}
.fcard:hover{transform:translateY(-4px);box-shadow:var(--shadow-sm);border-color:transparent}
.fcard .ic{width:46px;height:46px;border-radius:13px;background:var(--mist);display:grid;place-items:center;color:var(--sky);margin-bottom:16px}
.fcard .ic svg{width:24px;height:24px}
.fcard h3{font-family:var(--font);font-weight:700;font-size:16.5px;margin-bottom:7px}
.fcard p{font-size:14px;color:var(--ink-soft)}
.fcard .tag{display:inline-block;margin-top:11px;font:600 10px/1 var(--mono);letter-spacing:.06em;text-transform:uppercase;color:var(--sky);background:rgba(74,144,217,.1);padding:5px 9px;border-radius:6px}
.fcard-more{margin-top:14px;font:600 12.5px/1 var(--mono);color:var(--sky);display:inline-flex;gap:6px;align-items:center}
a.fcard:hover .fcard-more{color:var(--sky-bright)}
@media(max-width:900px){.feat-carousel-track .fcard{flex:0 0 calc((100% - 18px) / 2)}}
@media(max-width:560px){.feat-carousel-track .fcard{flex:0 0 100%}}
@media(prefers-reduced-motion:reduce){.feat-carousel-track{transition:none}}
/* ---------- SEGMENTS ---------- */
.seg-sec{background:var(--mist)}
.seg-marquee{position:relative;margin-top:8px}
.seg-marquee-viewport{overflow:hidden;padding:12px 0 20px;-webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent)}
.seg-marquee-track{display:flex;gap:16px;width:max-content;will-change:transform}
.seg-marquee-track.is-animated{animation:seg-marquee 50s linear infinite}
.seg-marquee-track.is-animated:hover{animation-play-state:paused}
@keyframes seg-marquee{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.scard{position:relative;border-radius:var(--r);overflow:hidden;min-height:300px;display:flex;align-items:flex-end;color:#fff;border:1px solid var(--line)}
.seg-marquee-track .scard{flex:0 0 auto;width:min(300px,75vw)}
.scard img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0;transition:transform .4s}
.scard::after{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(180deg,rgba(5,9,26,.05) 30%,rgba(5,9,26,.82))}
.scard:hover img{transform:scale(1.06)}
.scard .sc-body{position:relative;z-index:2;padding:20px}
.scard h3{font-family:var(--font);font-weight:700;font-size:17px}
.scard .go{margin-top:6px;font:600 12.5px/1 var(--mono);color:var(--sky-bright);display:inline-flex;gap:6px;align-items:center}
@media(max-width:620px){.seg-marquee-track .scard{width:min(280px,78vw);min-height:220px}}
@media(prefers-reduced-motion:reduce){
  .seg-marquee-viewport{overflow:visible;-webkit-mask-image:none;mask-image:none}
  .seg-marquee-track.is-animated{animation:none}
  .seg-marquee-track{flex-wrap:wrap;justify-content:center;width:100%;gap:14px}
  .seg-marquee-track .scard{width:100%;max-width:320px;min-height:260px}
}

/* ---------- APP ---------- */
.app{background:var(--void);color:#fff;overflow:hidden;position:relative}
.app::before{content:"";position:absolute;inset:0;background:radial-gradient(700px 420px at 12% 20%,rgba(74,144,217,.16),transparent 60%)}
.app .wrap{position:relative;z-index:1}
.app-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.app .lead{color:#aebbe2}
.app-list{list-style:none;display:grid;gap:15px;margin:24px 0 30px}
.app-list li{display:flex;gap:12px;align-items:flex-start;font-size:15px;color:#dbe3f6}
.app-list .ck{width:24px;height:24px;border-radius:50%;background:rgba(74,144,217,.2);color:var(--sky-bright);display:grid;place-items:center;flex:0 0 auto;margin-top:1px}
.app-list .ck svg{width:13px;height:13px}
.app-visual{justify-self:center;display:flex;gap:18px;align-items:center}
.app-visual img{height:440px;width:auto;border-radius:30px;box-shadow:var(--shadow);border:1px solid var(--line-dark)}
.app-visual img:nth-child(2){height:380px;margin-top:40px}
.app-visual .app-mockup-home{height:auto;width:100%;max-width:540px;border:0;border-radius:0;box-shadow:none;margin:0}
.pillars{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:8px}
.pillar{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:30px 26px;transition:transform .2s,box-shadow .2s}
.pillar:hover{transform:translateY(-4px);box-shadow:var(--shadow-sm)}
.pillar .pic{width:54px;height:54px;border-radius:15px;background:linear-gradient(150deg,var(--sky),var(--sky-bright));display:grid;place-items:center;color:#fff;margin-bottom:18px}
.pillar .pic svg{width:27px;height:27px}
.pillar h3{font-family:var(--disp);font-weight:600;font-size:19px;color:var(--ink);margin-bottom:9px}
.pillar p{font-size:14.5px;color:var(--ink-soft);line-height:1.62}
@media(max-width:880px){.pillars{grid-template-columns:1fr}}
@media(max-width:880px){.app-grid{grid-template-columns:1fr;gap:40px}.app-visual{order:-1}.app-visual img{height:340px}.app-visual img:nth-child(2){height:300px}}
@media(max-width:520px){.app-visual img:nth-child(2){display:none}}

/* ---------- SOCIAL PROOF ---------- */
.social-proof{background:#F7F9FC;color:#101828}
.social-proof .wrap{padding-bottom:clamp(70px,8vw,100px)}
.sp-head{max-width:760px;margin:0 auto 40px;text-align:center}
.sp-head h2{font-size:clamp(30px,4.2vw,48px);color:#081827;margin-top:16px}
.sp-lead{color:#667085;font-size:clamp(16px,1.6vw,18px);margin-top:16px;line-height:1.6}
.sp-impact{display:grid;grid-template-columns:repeat(3,1fr);gap:0;margin-bottom:52px;border:1px solid #E4E7EC;border-radius:18px;background:#fff;overflow:hidden}
.sp-impact-item{position:relative;padding:28px 22px;text-align:center}.sp-impact-item+.sp-impact-item{border-left:1px solid #E4E7EC}
.sp-impact-item strong{display:block;font-family:var(--disp);font-size:clamp(24px,3vw,34px);font-weight:600;color:#081827;letter-spacing:-.02em;line-height:1.1}
.sp-impact-flags-holder{font-family:var(--font);font-weight:400;letter-spacing:0}
.sp-impact-flags{display:flex;justify-content:center;align-items:center;gap:7px;flex-wrap:wrap;min-height:38px;padding:2px 0}
.sp-impact-flags img{width:30px;height:30px;border-radius:50%;object-fit:cover;box-shadow:0 2px 6px rgba(8,24,39,.12);border:1px solid #E4E7EC}
.sp-impact-item span{display:block;margin-top:8px;font-size:13.5px;line-height:1.45;color:#667085}
.sp-impact-sep{display:none}
.sp-logos{margin-bottom:56px}
.sp-logos-label{text-align:center;font:600 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:#667085;margin-bottom:22px}
.sp-logos-track{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:28px 40px}
.sp-logo-item{flex:0 0 auto;display:grid;place-items:center;height:52px;min-width:100px}
.sp-logo-item img{max-height:44px;max-width:130px;width:auto;height:auto;object-fit:contain;filter:grayscale(1);opacity:.62;transition:filter .22s,opacity .22s,transform .22s}
.sp-logo-item img:hover{filter:none;opacity:1;transform:translateY(-2px)}
.sp-case{background:#fff;border:1px solid #E4E7EC;border-radius:22px;padding:clamp(28px,4vw,40px);margin-bottom:56px;box-shadow:0 18px 48px -36px rgba(8,24,39,.18)}
.sp-case-tag{display:inline-block;font:600 10px/1 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--sky);background:rgba(74,144,217,.1);padding:7px 11px;border-radius:999px;margin-bottom:22px}
.sp-case-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:36px;align-items:center}
.sp-case-brand{display:flex;gap:18px;align-items:center;margin-bottom:22px}
.sp-case-logo{width:64px;height:64px;border-radius:14px;object-fit:contain;border:1px solid #E4E7EC;background:#F7F9FC;padding:6px}
.sp-case-meta h3{font-family:var(--disp);font-size:clamp(24px,3vw,32px);color:#081827}
.sp-case-loc,.sp-case-since{font-size:14px;color:#667085;margin-top:4px}
.sp-case-quote{font-size:clamp(17px,2vw,20px);line-height:1.55;color:#101828;margin:0 0 22px;font-weight:500}
.sp-case-results{list-style:none;display:grid;gap:10px;margin-bottom:26px}
.sp-case-results li{font-size:14.5px;font-weight:600;color:#081827;padding-left:18px;position:relative}
.sp-case-results li::before{content:"";position:absolute;left:0;top:.55em;width:7px;height:7px;border-radius:50%;background:var(--sky)}
.sp-case-visual{position:relative}
.sp-case-video-btn{display:block;width:100%;padding:0;border:0;background:transparent;cursor:pointer;border-radius:16px;overflow:hidden;position:relative;text-align:left;font:inherit;color:inherit}
.sp-case-video-btn:focus-visible{outline:2px solid var(--sky);outline-offset:3px}
.sp-case-video-btn img{width:100%;border-radius:16px;border:1px solid #E4E7EC;aspect-ratio:4/3;object-fit:cover;display:block;transition:transform .35s}
.sp-case-video-btn:hover img{transform:scale(1.03)}
.sp-case-play{position:absolute;inset:0;display:grid;place-items:center;background:linear-gradient(180deg,rgba(8,24,39,.06),rgba(8,24,39,.45));border-radius:16px;pointer-events:none}
.sp-case-play svg{width:52px;height:52px;color:#fff;filter:drop-shadow(0 4px 12px rgba(0,0,0,.35))}
.sp-section-intro{max-width:640px;margin:0 0 28px}
.sp-section-intro h3{font-family:var(--disp);font-size:clamp(24px,3vw,32px);color:#081827;margin-bottom:10px}
.sp-section-intro p{color:#667085;font-size:16px;line-height:1.55}
.sp-section-intro--light{margin-top:48px}
.sp-written{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-bottom:48px}
.sp-written-card{background:#fff;border:1px solid #E4E7EC;border-radius:18px;padding:26px;display:flex;flex-direction:column;min-height:100%}
.sp-written-stars{color:var(--sky);letter-spacing:2px;font-size:14px;margin-bottom:14px}
.sp-written-card blockquote{font-size:15px;line-height:1.62;color:#101828;flex:1;margin:0}
.sp-written-by{display:flex;gap:14px;align-items:center;margin-top:22px;padding-top:18px;border-top:1px solid #E4E7EC}
.sp-written-avatar{width:48px;height:48px;border-radius:12px;object-fit:cover;flex:0 0 auto;background:#0C163C;color:#fff;display:grid;place-items:center;font-weight:700}
.sp-written-avatar--ini{font-size:18px}
.sp-written-who strong{display:block;font-size:14.5px;color:#101828}
.sp-written-who span{display:block;font-size:13px;color:#667085;margin-top:3px;line-height:1.4}
.sp-written-loc,.sp-written-since{font-size:12px!important}
.sp-profile-link{display:inline-block;margin-top:8px;font-size:12.5px;font-weight:700;color:var(--sky);text-decoration:underline;text-underline-offset:3px}
.sp-profile-link:hover{color:var(--sky-bright)}
.sp-case-meta .sp-profile-link{margin-top:10px}
.sp-video-body .sp-profile-link{display:block;margin-top:8px;margin-bottom:4px}
.sp-video-foot{padding:0 20px 16px;border-top:1px solid #E4E7EC;margin-top:-4px;padding-top:12px}
.sp-videos{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-bottom:48px}
.sp-video-card{background:#fff;border:1px solid #E4E7EC;border-radius:18px;overflow:hidden;transition:transform .2s,box-shadow .2s}
.sp-video-card:hover{transform:translateY(-3px);box-shadow:0 16px 36px -24px rgba(8,24,39,.22)}
.sp-video-trigger{display:flex;flex-direction:column;width:100%;padding:0;border:0;background:transparent;color:inherit;text-align:left;cursor:pointer;font:inherit}
.sp-video-trigger:focus-visible{outline:2px solid var(--sky);outline-offset:3px}
.sp-video-thumb{position:relative;aspect-ratio:16/10;overflow:hidden;background:#081827}
.sp-video-thumb img{width:100%;height:100%;object-fit:cover;transition:transform .35s}
.sp-video-card:hover .sp-video-thumb img{transform:scale(1.04)}
.sp-video-play{position:absolute;inset:0;display:grid;place-items:center;background:linear-gradient(180deg,rgba(8,24,39,.06),rgba(8,24,39,.45))}
.sp-video-play svg{width:46px;height:46px;color:#fff;filter:drop-shadow(0 4px 12px rgba(0,0,0,.35))}
.sp-video-body{padding:18px 20px 20px}
.sp-video-quote{font-size:13.5px;line-height:1.5;color:#667085;margin-bottom:12px;display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden}
.sp-video-body strong{display:block;font-size:15px;color:#101828}
.sp-video-meta{display:block;font-size:12.5px;color:#667085;margin-top:4px}
.sp-video-cta{display:inline-flex;align-items:center;gap:6px;margin-top:12px;font:700 13px/1 var(--font);color:var(--sky)}
.sp-reviews{text-align:center;padding:32px 24px;margin-bottom:40px;border:1px solid #E4E7EC;border-radius:18px;background:#fff}
.sp-reviews-stars{color:var(--sky);letter-spacing:3px;font-size:18px;margin-bottom:8px}
.sp-reviews-score{font-weight:700;color:#101828;margin-bottom:6px}
.sp-reviews-source{font-size:14px;color:#667085;margin-bottom:12px}
.sp-reviews-link{font-weight:700;color:var(--sky)}
.sp-cta{text-align:center;padding:40px 28px;border-radius:22px;background:linear-gradient(160deg,#081827,#0C163C);color:#fff}
.sp-cta h3{font-family:var(--disp);font-size:clamp(24px,3.2vw,34px);color:#fff;margin-bottom:12px}
.sp-cta p{color:#aebbe2;font-size:16px;line-height:1.55;max-width:560px;margin:0 auto}
.sp-cta-actions{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:28px}
.sp-cta-actions .btn-outline{background:transparent;border-color:rgba(255,255,255,.35);color:#fff}
.sp-cta-actions .btn-outline:hover{border-color:#fff;color:#fff;background:rgba(255,255,255,.08)}
.sp-cta-note{margin-top:18px;font-size:13.5px;color:#8ea0d6}
body.modal-lock{overflow:hidden;position:fixed;width:100%}
@media(max-width:1024px){.sp-videos{grid-template-columns:repeat(2,1fr)}.sp-case-grid{grid-template-columns:1fr}.sp-case-visual{order:-1}}
@media(max-width:900px){.sp-written{grid-template-columns:repeat(2,1fr)}.sp-impact{grid-template-columns:1fr}.sp-impact-item{border-left:none!important}.sp-impact-item+.sp-impact-item{border-top:1px solid #E4E7EC}}
@media(max-width:640px){
  .sp-written{grid-template-columns:1fr}
  .sp-videos{grid-template-columns:1fr}
  .sp-logos-track{flex-wrap:nowrap;overflow-x:auto;justify-content:flex-start;padding:4px 4px 12px;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch}
  .sp-logo-item{scroll-snap-align:start;min-width:120px}
  .sp-cta-actions{flex-direction:column;width:100%}
  .sp-cta-actions .btn{width:100%}
  .sp-case{padding:24px 20px}
}
@media(prefers-reduced-motion:reduce){.sp-video-card:hover,.sp-logo-item img:hover{transform:none}#testimonial-modal .tm-dialog,#case-modal .cm-dialog{animation:none}}

/* ---------- TESTIMONIAL / CASE MODALS ---------- */
.tm-sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}

#testimonial-modal,#case-modal{position:fixed;inset:0;z-index:220;display:none;align-items:center;justify-content:center;padding:20px;font-family:var(--font)}
#testimonial-modal.open,#case-modal.open{display:flex}
#testimonial-modal .tm-backdrop,#case-modal .cm-backdrop{position:absolute;inset:0;background:rgba(8,24,39,.72);backdrop-filter:blur(4px)}
#testimonial-modal .tm-dialog{position:relative;z-index:1;width:100%;max-width:400px;max-height:min(92vh,820px);background:#fff;border-radius:22px;box-shadow:0 40px 90px -28px rgba(8,24,39,.75);display:flex;flex-direction:column;overflow:hidden;animation:tm-in .25s ease}
#case-modal .cm-dialog{position:relative;z-index:1;width:100%;max-width:560px;max-height:min(90vh,720px);background:#fff;border-radius:22px;box-shadow:0 40px 90px -28px rgba(8,24,39,.75);display:flex;flex-direction:column;overflow:hidden;animation:tm-in .25s ease}
@keyframes tm-in{from{opacity:0;transform:translateY(12px) scale(.98)}to{opacity:1;transform:none}}
#testimonial-modal .tm-close,#case-modal .cm-close{position:absolute;top:12px;right:12px;z-index:3;width:38px;height:38px;border:0;border-radius:11px;background:rgba(8,24,39,.55);color:#fff;cursor:pointer;display:grid;place-items:center}
#testimonial-modal .tm-close svg,#case-modal .cm-close svg{width:18px;height:18px}
#testimonial-modal .tm-head{padding:22px 52px 0 22px}
#testimonial-modal .tm-head h2{font-size:17px;font-weight:700;color:#101828}
#testimonial-modal .tm-head p{font-size:13px;color:#667085;margin-top:4px}
#testimonial-modal .tm-body{padding:12px 16px 18px;overflow:auto}
.tm-embed-frame,.tm-native-video{width:100%;aspect-ratio:9/16;max-height:min(68vh,620px);border:0;border-radius:14px;background:#000;display:block;margin:0 auto}
.tm-fallback{text-align:center;padding:32px 20px;color:#667085;font-size:14.5px}
#case-modal .cm-body{padding:28px 28px 32px;overflow:auto}
#case-modal .cm-body h3{font-family:var(--disp);font-size:26px;color:#081827;margin-bottom:8px}
.cm-loc{font-size:14px;color:#667085;margin-bottom:18px}
.cm-story{font-size:15px;line-height:1.62;color:#101828;margin-bottom:18px}
.cm-results{list-style:none;display:grid;gap:8px}
.cm-results li{font-size:14px;font-weight:600;color:#081827;padding-left:16px;position:relative}
.cm-results li::before{content:"";position:absolute;left:0;top:.55em;width:6px;height:6px;border-radius:50%;background:var(--sky)}
@media(max-width:520px){#testimonial-modal,#case-modal{padding:12px}#testimonial-modal .tm-dialog,#case-modal .cm-dialog{max-width:100%;border-radius:18px}}

/* ---------- PRICING ---------- */
.pricing{background:var(--mist)}
#planes,#precios,#soluciones.anchor-alias{scroll-margin-top:74px}
.anchor-alias{display:block;position:relative;top:-74px;visibility:hidden;pointer-events:none;height:0}
.price-controls{display:flex;flex-direction:column;align-items:center;gap:18px;margin-bottom:42px}
.region-tabs{display:inline-flex;background:#fff;border:1px solid var(--line);border-radius:999px;padding:5px;gap:2px}
.region-tabs button{font-family:var(--font);font-weight:600;font-size:14px;color:var(--ink-soft);background:none;border:0;border-radius:999px;padding:10px 20px;cursor:pointer;transition:background .2s,color .2s}
.region-tabs button.active{background:var(--ink);color:#fff}
.pmin{font-size:12px;color:var(--ink-soft);text-align:center;margin:-4px 0 14px}
.bill-toggle{display:inline-flex;align-items:center;gap:12px;font-size:14px;font-weight:600;color:var(--ink-soft)}
.bill-toggle .opt.on{color:var(--ink)}
.bill-toggle .off-tag{font:600 10px/1 var(--mono);letter-spacing:.04em;color:var(--sky);background:rgba(74,144,217,.12);padding:4px 8px;border-radius:999px;margin-left:4px}
.switch{position:relative;width:52px;height:28px;border-radius:999px;background:var(--line);border:0;cursor:pointer;transition:background .2s;flex:0 0 auto}
.switch.on{background:var(--sky)}
.switch::after{content:"";position:absolute;top:3px;left:3px;width:22px;height:22px;border-radius:50%;background:#fff;box-shadow:0 2px 6px rgba(0,0,0,.2);transition:transform .2s}
.switch.on::after{transform:translateX(24px)}
.price-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;align-items:stretch}
.pcard{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:28px 24px;display:flex;flex-direction:column;position:relative;transition:transform .2s,box-shadow .2s}
.pcard:hover{transform:translateY(-4px);box-shadow:var(--shadow-sm)}
.pcard.feat{border:2px solid var(--sky);box-shadow:var(--shadow)}
.pcard.gold{border:2px solid #E2B95B}
.pbadge{position:absolute;top:-12px;left:50%;transform:translateX(-50%);font:600 10px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;color:#fff;background:var(--sky);padding:7px 13px;border-radius:999px;white-space:nowrap}
.pbadge.gold{background:linear-gradient(135deg,#E2B95B,#C8922F);color:#3a2a05}
.pcard h3{font-family:var(--font);font-weight:800;font-size:18px;margin-bottom:10px}
.pprice{font-family:var(--disp);font-weight:600;letter-spacing:-.01em;color:var(--ink);display:flex;align-items:baseline;gap:3px;min-height:46px}
.pprice .cur{font-size:18px;color:var(--ink-soft);font-weight:500}
.pprice .amt{font-size:38px}
.pprice .per{font-size:13px;color:var(--ink-soft);font-family:var(--font);font-weight:500}
.pprice.consult .amt{font-size:26px}
.pold{font:500 13px/1 var(--font);color:var(--ink-soft);text-decoration:line-through;min-height:14px;margin-top:3px}
.pcur-note{font:500 11px/1.4 var(--mono);color:var(--ink-soft);margin:5px 0 18px;min-height:15px}
.pcur-note .save{color:var(--sky);font-weight:600}
.pfeat{list-style:none;display:grid;gap:11px;margin-bottom:22px;flex:1}
.pfeat li{display:flex;gap:9px;align-items:flex-start;font-size:13.5px;color:var(--ink-soft)}
.pfeat li svg{width:16px;height:16px;color:var(--sky);flex:0 0 auto;margin-top:2px}
.pfeat li.star{color:var(--ink);font-weight:600}
.pfeat li.star svg{color:var(--alert)}
.promises{display:flex;flex-wrap:wrap;justify-content:center;gap:14px 28px;margin-top:38px}
.promises span{display:inline-flex;align-items:center;gap:8px;font-size:14px;font-weight:600;color:var(--ink)}
.promises svg{width:17px;height:17px;color:var(--sky)}
@media(max-width:980px){.price-grid{grid-template-columns:1fr 1fr}}
@media(max-width:520px){.price-grid{grid-template-columns:1fr}.region-tabs button{padding:10px 14px;font-size:13px}}

/* ---------- FAQ ---------- */
.faq-sec{background:var(--paper)}
.faq-grid{display:grid;grid-template-columns:1fr 1fr;gap:6px 44px}
details.faq{border-bottom:1px solid var(--line)}
details.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:20px 0;font-family:var(--font);font-weight:600;font-size:16.5px;color:var(--ink)}
details.faq summary::-webkit-details-marker{display:none}
details.faq .pm{position:relative;flex:0 0 auto;width:22px;height:22px}
details.faq .pm::before,details.faq .pm::after{content:"";position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);background:var(--sky);border-radius:2px}
details.faq .pm::before{width:13px;height:2px}
details.faq .pm::after{width:2px;height:13px;transition:transform .2s}
details.faq[open] .pm::after{transform:translate(-50%,-50%) scaleY(0)}
details.faq .ans{padding:0 0 20px;color:var(--ink-soft);font-size:14.5px;line-height:1.6;max-width:92%}
@media(max-width:760px){.faq-grid{grid-template-columns:1fr}}

/* ---------- POR QUE / START / HOME BLOG (Fase 1) ---------- */
.why-sec{background:var(--paper)}
.why-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:8px}
.why-card{display:flex;flex-direction:column;gap:12px;padding:28px 24px;border-radius:var(--r);border:1px solid var(--line);background:#fff;box-shadow:var(--shadow-sm);transition:transform .2s,box-shadow .2s,border-color .2s}
.why-card:hover{transform:translateY(-3px);box-shadow:0 20px 44px -22px rgba(13,27,75,.28);border-color:rgba(74,144,217,.35)}
.why-card-ic{width:44px;height:44px;border-radius:12px;background:var(--mist);color:var(--sky);display:grid;place-items:center}
.why-card-ic svg{width:22px;height:22px}
.why-card h3{font-family:var(--font);font-weight:700;font-size:18px;color:var(--ink);line-height:1.25}
.why-card p{font-size:14.5px;color:var(--ink-soft);line-height:1.55;flex:1}
.why-card-go{font:600 13px/1 var(--font);color:var(--sky);margin-top:4px}
.start-sec{position:relative;background:var(--void);color:#fff;text-align:center;padding:clamp(88px,10vw,128px) 0;overflow:hidden;border-top:1px solid rgba(255,255,255,.06)}
.start-sec-glow{position:absolute;inset:0;background:radial-gradient(720px 380px at 50% -8%,rgba(74,144,217,.28),transparent 58%),radial-gradient(480px 280px at 85% 100%,rgba(108,160,255,.12),transparent 55%);pointer-events:none}
.start-sec-in{position:relative;z-index:1}
.start-sec-head{margin-bottom:clamp(40px,5vw,56px)}
.start-sec-title{font-family:var(--disp);font-weight:700;font-size:clamp(34px,5.8vw,58px);letter-spacing:-.02em;line-height:1.05;text-transform:uppercase;color:#fff;text-shadow:0 0 48px rgba(74,144,217,.22)}
.start-sec-hl{color:var(--sky-bright);text-shadow:0 0 40px rgba(108,160,255,.45)}
.start-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(14px,2vw,22px);max-width:1040px;margin:0 auto}
.start-step{background:linear-gradient(165deg,rgba(255,255,255,.06),rgba(255,255,255,.02));border:1px solid rgba(255,255,255,.1);border-radius:16px;padding:clamp(28px,4vw,40px) clamp(20px,3vw,28px);min-height:168px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:18px;box-shadow:0 24px 50px -28px rgba(0,0,0,.65);transition:border-color .2s,transform .2s}
.start-step:hover{border-color:rgba(108,160,255,.35);transform:translateY(-2px)}
.start-step-num{font-family:var(--disp);font-weight:700;font-size:clamp(40px,5vw,52px);line-height:1;color:var(--sky-bright);letter-spacing:-.02em;text-shadow:0 0 32px rgba(108,160,255,.35)}
.start-step-txt{font-size:clamp(15px,1.6vw,17px);font-weight:500;line-height:1.45;color:rgba(255,255,255,.88);max-width:16em;margin:0}
.start-sec-actions{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:14px;margin-top:clamp(40px,5vw,52px)}
.start-sec-btn-primary{text-transform:uppercase;letter-spacing:.06em;font-size:14px;padding:17px 32px;box-shadow:0 20px 48px -16px rgba(74,144,217,.75)}
.start-sec-btn-primary svg{width:18px;height:18px}
.start-sec-btn-secondary{display:inline-flex;align-items:center;justify-content:center;gap:10px;text-transform:uppercase;letter-spacing:.06em;font-size:14px;font-weight:700;padding:16px 28px;border-radius:999px;border:1.5px solid rgba(255,255,255,.28);color:#fff;background:transparent;transition:border-color .18s,background .18s,transform .18s}
.start-sec-btn-secondary:hover{border-color:rgba(255,255,255,.5);background:rgba(255,255,255,.05);transform:translateY(-2px)}
.start-sec-btn-secondary svg{width:17px;height:17px;opacity:.9}
.start-sec-caption{margin-top:22px;font-size:14px;color:#8ea0d6}
.start-sec-links{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:8px 6px;margin-top:18px;font-size:14px;color:#7f90c4;line-height:1.5}
.start-sec-links a{color:#e8eeff;font-weight:700;text-decoration:underline;text-underline-offset:3px;text-decoration-color:rgba(108,160,255,.5)}
.start-sec-links a:hover{color:var(--sky-bright);text-decoration-color:var(--sky-bright)}
.start-sec-links-sep{opacity:.45;user-select:none}
@media(max-width:820px){.start-steps{grid-template-columns:1fr;max-width:400px}.start-step{min-height:0;padding:28px 22px}}
@media(max-width:520px){.start-sec-actions{flex-direction:column;width:100%}.start-sec-actions .btn,.start-sec-btn-secondary{width:100%}.start-sec-links{flex-direction:column;gap:10px}.start-sec-links-sep{display:none}}
@media(prefers-reduced-motion:reduce){.start-step:hover{transform:none}}
.home-blog{background:var(--paper)}
.home-blog-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.home-blog-card{display:flex;flex-direction:column;border-radius:var(--r);border:1px solid var(--line);background:#fff;overflow:hidden;transition:transform .2s,border-color .2s,box-shadow .2s}
.home-blog-card:hover{transform:translateY(-4px);border-color:rgba(74,144,217,.35);box-shadow:var(--shadow-sm)}
.home-blog-thumb{position:relative;aspect-ratio:16/9;background:var(--mist);overflow:hidden}
.home-blog-thumb::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(5,9,26,.35),transparent 55%);pointer-events:none}
.home-blog-thumb img{width:100%;height:100%;object-fit:cover;display:block}
.home-blog-body{display:flex;flex-direction:column;gap:10px;padding:22px 24px 24px;flex:1}
.home-blog-cat{font:600 10px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--sky)}
.home-blog-card h3{font-family:var(--font);font-weight:700;font-size:17px;line-height:1.3;color:var(--ink)}
.home-blog-card p{font-size:14px;color:var(--ink-soft);line-height:1.55;flex:1}
.home-blog-meta{font-size:12.5px;color:var(--ink-soft);font-family:var(--mono)}
.home-blog-foot{margin-top:36px;text-align:center}
@media(max-width:900px){.why-grid,.home-blog-grid{grid-template-columns:1fr}}
@media(prefers-reduced-motion:reduce){.why-card:hover,.home-blog-card:hover{transform:none}}

/* ---------- SOLUCIONES (grid en plataforma + página) ---------- */
.sol-hub-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.sol-hub-card{display:flex;flex-direction:column;gap:8px;padding:22px 20px;border-radius:16px;border:1px solid var(--line);background:#fff;min-height:148px;transition:transform .2s,border-color .2s,box-shadow .2s}
.sol-hub-card:hover{transform:translateY(-2px);border-color:rgba(74,144,217,.35);box-shadow:var(--shadow-sm)}
.sol-hub-card h3{font-family:var(--font);font-size:16px;font-weight:700;line-height:1.25;color:var(--ink)}
.sol-hub-card p{font-size:13.5px;color:var(--ink-soft);line-height:1.45;flex:1}
.sol-hub-go{font-size:12.5px;font-weight:700;color:var(--sky)}
.sol-hub-foot{margin-top:clamp(28px,4vw,36px);text-align:center}
@media(max-width:980px){.sol-hub-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.sol-hub-grid{grid-template-columns:1fr}}

/* ---------- SUPPORT / RESPALDO ---------- */
.support{background:var(--mist);text-align:center;padding:clamp(56px,6.5vw,86px) 0}
.support h3{font-size:clamp(22px,3vw,32px);margin:14px 0 12px}
.support p{color:var(--ink-soft);max-width:580px;margin:0 auto 34px;font-size:15.5px}
.support-logos{display:flex;justify-content:center;align-items:center;gap:30px;flex-wrap:wrap}
.support-logos .chip{background:#fff;border:1px solid var(--line);border-radius:14px;padding:18px 26px;display:grid;place-items:center;box-shadow:var(--shadow-sm)}
.support-logos .chip a{display:grid;place-items:center}
.support-logos img{height:46px;width:auto;max-width:170px;object-fit:contain}

/* ---------- FINAL CTA ---------- */
.final{background:var(--void);color:#fff;text-align:center;position:relative;overflow:hidden}
.final::before{content:"";position:absolute;inset:0;background:radial-gradient(800px 360px at 50% 0%,rgba(74,144,217,.22),transparent 62%)}
.final .wrap{position:relative;z-index:1}
.final h2{font-size:clamp(32px,5vw,56px);margin-bottom:16px}
.final .lead{color:#aebbe2;max-width:560px;margin:0 auto 28px}
.final-cta{display:flex;flex-direction:column;align-items:center;gap:0}

/* ---------- FOOTER ---------- */
footer{background:#03060F;color:#fff;padding:64px 0 76px}
.foot-grid{display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:36px;margin-bottom:44px}
.foot-about{font-size:13.5px;color:#8ea0d6;max-width:290px;margin-top:16px}
.socials{display:flex;gap:10px;margin-top:18px}
.socials a{width:40px;height:40px;border-radius:11px;background:rgba(255,255,255,.06);border:1px solid var(--line-dark);display:grid;place-items:center;color:#c5cfee;transition:background .18s,color .18s,transform .18s,border-color .18s}
.socials a:hover{background:var(--sky);color:#fff;border-color:transparent;transform:translateY(-2px)}
.socials svg{width:18px;height:18px}
.foot-col h4{font:600 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:#7f90c4;margin-bottom:16px}
.foot-col a,.foot-col span{display:block;font-size:14px;color:#c5cfee;margin-bottom:11px}
.foot-col a:hover{color:#fff}
.foot-bottom{border-top:1px solid var(--line-dark);padding-top:22px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;font:500 12.5px/1.4 var(--mono);color:#7f90c4}
.foot-legal{display:inline-flex;gap:22px;flex-wrap:wrap}
.foot-legal a{color:#7f90c4;transition:color .15s}
.foot-legal a:hover{color:#fff}
@media(max-width:760px){.foot-grid{grid-template-columns:1fr 1fr}}
@media(max-width:460px){.foot-grid{grid-template-columns:1fr}}

.reveal{opacity:0;transform:translateY(24px);transition:opacity .6s ease,transform .6s ease}
.reveal.in{opacity:1;transform:none}

.wa{position:fixed;right:20px;bottom:20px;z-index:90;width:56px;height:56px;border-radius:50%;background:#25D366;display:grid;place-items:center;box-shadow:0 14px 30px -8px rgba(37,211,102,.6);transition:transform .2s}
.wa:hover{transform:scale(1.06)}
.wa svg{width:30px;height:30px;color:#fff}

@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}.reveal{opacity:1;transform:none}.spark path{stroke-dashoffset:0}}

.hero-cta-inline{margin-top:26px;display:flex;flex-direction:column;align-items:flex-start;gap:10px}
.hero-cta-note{font-size:13px;color:#8ea0d6;margin:0}
.mini--demo{cursor:default;opacity:.92}
.support--compact{
  padding:clamp(40px,5vw,56px) 0;
  background:linear-gradient(165deg,var(--navy),var(--void));
  color:#fff;
  position:relative;
  overflow:hidden;
}
.support--compact::before{
  content:"";
  position:absolute;
  inset:0;
  background:radial-gradient(720px 280px at 50% 0%,rgba(74,144,217,.2),transparent 65%);
  pointer-events:none;
}
.support--compact .wrap{position:relative;z-index:1}
.support--compact h3{font-size:clamp(20px,2.5vw,26px);color:#fff}
.support--compact p{max-width:520px;margin:12px auto 28px;font-size:14.5px;color:#aebbe2}
.support--compact .eyebrow{color:var(--sky-bright)}
.support--compact .eyebrow::before{background:var(--sky-bright)}
.support--compact .support-logos .chip{
  background:rgba(255,255,255,.96);
  border-color:rgba(255,255,255,.12);
  box-shadow:0 12px 32px -16px rgba(0,0,0,.45);
}
.spi-metrics-note{display:block;margin-top:6px;font-size:13px;color:var(--ink-soft);font-weight:500}
@media(max-width:900px){.hero-cta-inline{align-items:stretch}.hero-cta-inline .btn{width:100%}}